Daimler and Maybach Launched Daimler Motoren Gesellschaft (DMG) in Cannstatt in 1890, and marketed their initial auto in 1892 under the brand name Daimler. It was a horse-drawn stagecoach developed by One more maker, which they retrofitted using an engine in their structure. By 1895, about thirty autos had been constructed by Daimler and Maybach,